HMA University

 Introducing Our Flagship Program for Startups and Business Owners Who Have Not Fully Embraced Sound Marketing Principles Yet! Let Us Unleash the Power of Marketing To Propel Your Business, Advertising, and Sales Success!

"We Are Ready To Execute Integrated Inbound, And Outbound, Online, And Offline Marketing That Blends The Old School With The New School  That Gives You 8-Simple Marketing Steps to Exponentially Build Your Sales, Profits, And Growth Though Our Custom Campaign Intensive"

This Program is For Business Owners Who Are Doing A Minimum Of $150,000 To $1,000,000 Per Year.

Are you overworked, stressed out, burned out, or tired of the daily hustle and grind? Do you think you can build a business by word of mouth alone? Maybe there are some things that you have not learned yet like your professional skills will only take you so far without personal, business, marketing, sales, and financial skill development.

It doesn't matter how long you have been in business if you never got complete and comprehensive business-building training. Let us show you how to bring Old School Marketing into the 21st Century Digital Age with the Hidden Marketing Asset University Marketing Training and Implementation Program.

The Hidden Marketing Asset University Program is unique in four ways:

  1. It looks at marketing differently; the focus is not on Social, Google, or Paid Ads which is where most business owners spend most of their time on Tactical Advertising Media Choices that are needed, However, the failure occurs by not focusing on MARKETING STRATEGY and PLANNING that is aimed at Multiplying Sales Efforts through media as opposed to just getting sales from advertising.
  2. It is a PROVEN systematic approach to growing your business, proven in nearly every industry since 1989.
  3. It simultaneously grows your business in over FORTY ways exponentially.
  4. It guarantees a minimum 25% + increase in business growth and or $10,000 to $1,000,000 in additional yearly or monthly profits depending on your current situation or industry.

The Hidden Marketing Asset University Program is Held In Winston-Salem, NC

Live, But Don't Let That Bum You Out, You'll Get Our Eight HMA Digital and Physical Workbooks  Plus Additional Handy References, Get Access to our DIY Resources, and Partner Network For Free. I'm Talking Immense Value for a reasonable investment

Currently, We Can Only Take On One (1) Person Per Week For A One (1)Day, Hands-On (Mon, Tues, or Wed, 4- 6 Hour Campaign Intensive).

By spending a day with your organization in Winston Salem, NC we can give you our undivided attention, without distractions, and work on the spot to improve the following:

  • Deep dive into your marketing strategy and provide clear direction on what needs to be improved to reach your goals.
  • Provide 4-6 hour Consultative Strategy Sessions to train you in using our Functional Business and Marketing Frameworks to focus your marketing strategy on our custom-based solutions to reach or exceed your company's needs.
  • To prepare your complete Marketing Action Plan live as we work together.
  • To Deliver your new marketing campaigns for the next 12 months.
  • To show you the KPIs you need to Track, The Sales Data, and Financial Analytic Too.
  • We'll give you more predictability and control in your business.
  • Show you how to stop wasting time and money on networking, programs, courses, and masterminds that don’t address the real problems in YOUR business.
  • You'll learn exactly what’s holding your business back from higher 6, or 7-figure months.
  • You'll increase your revenue and profits.
  • You'll gain more brand exposure.

What is Marketing Strategy? 

Marketing strategy is a long-term, forward-looking approach and an overall game plan of any organization or any business with the fundamental goal of achieving a sustainable competitive advantage by understanding the needs and wants of customers. A marketing strategy is a broad strategy that encompasses everything from how a company positions itself, to the creative, the strategic partners, the media relations, the marketing mix, and the channels and tactical advertising choices it elects.

A marketing strategy refers to a firm's overall marketing plan for reaching prospective consumers and turning them into customers of their products or services. It also contains the company's value proposition, key brand messaging, data on the target audience and customer demographics, and other high-level elements.

The broad marketing strategy is what used to fall under the term "branding" back in the more ambiguous days of marketing, this is in part why so many business owners are hyped about their brands. However, Marketing Strategy is a practical summary of the key details of the strategy and some of the broad short and long-term goals and methods used to achieve the financial goal or what is known as the corporate benchmark.

Most businesses have only one or two of these pillars supporting the owner, HIS FAMILY, and staff at any one time instead of all eight, which is a multi-pillar /OmniChannel approach that is needed in all businesses to help keep your foot on the gas pedal, to never cause your business to ever be at risk of lack, algorithm changes, or economic downturn. These eight pillars are the foundations of 100 + methodologies; which many of you have either never heard of or have attempted to implement in the wrong manner.

Some businesses—sadly—don’t have a single one implemented. You may be making money, even good money based solely on your niche or industry, but are having a difficult time scaling to HIGH 6 or 7 figures consistently or if you are already earning 6 or 7 figures you may have been earning practically the same amount for years without any additional increase in profit or growth; in other words, you've failed to add 2, 5, or 10 times that amount, which is only good for those who want to continue to play it small or safe.

FEARLESS Market DOMINATORS know in this current competitive, algorithm-changing, ai reality, and economically challenging landscape, you need all the leverage you can get, you need to use every pillar, not just one or two to leap-frog several steps ahead of the competition. They know that having a sound Marketing Strategy and Plan trumps all.

ENROLL TODAY IN OUR...

 

AN INDEPTH CURRICUMLUM + EXECUTED BENEFITS...

  • How to get maximum impact for every marketing dollar and produce two, five, or ten times the sales results for as little as half your current advertising ad spend.
  • How to establish a differential competitive advantage in the right way that makes your business stand out from the competition.
  • How to find hundreds of new, highly qualified prospects for your products, services, or events.
  • The 20 critical marketing mistakes made by virtually every small business (that probably cost you at least $15,000 last year!).
  • How to increase the dollar amount of the average new customer’s first purchase by 35-200%;
  • How to get organizations, nonprofits, and other businesses to promote your products and services – for FREE!
  • The single most common (profit-draining) mistake in direct marketing – and how to avoid it before you throw away thousands of dollars;
  • How to identify and uncover new sources of cash “hiding” in your business – to be claimed in 90 days without spending more advertising dollars – increasing your cash flow almost immediately.
  • The latest integrated (Offline/Online) marketing strategies to maximize sales opportunities for exponential growth in sales and profit.
  • The new “social” selling and “reputation” marketing for businesses to grow online sales and profit quickly.
  • Why the forty ways to grow your sales and profits simultaneously is the key to maximizing your opportunity for exponential growth. 25%-250% or more!
  • How to get your business to “stand apart” and differentiate from your competition and in the minds of your prospects and customers so you stop selling on price and watching your margins shrink!
  • How to get more leads online and offline without spending more money
  • How to get more production out of your inside and outside sales representatives and other employees.
  • How to increase the lifetime value of a customer for exponential growth in profit from each customer!

Most business owners think that they have done a lot when in reality they have done almost nothing, there is a lot more that can be done especially when you consider that all most businesses do is run one ad play and rely on word-of-mouth to uphold themselves, their family and staff.

Currently, We Can Only Take On One (1) Person Per Week For A One (1)Day, Hands-On (Mon, Tues, or Wed, 4- 6 Hour Campaign Intensive).

Part 1. Custom Campaign Intensive & Training

The Core Four 

Every business owner thinks that they need to spend money to advertise to get more clients, customers, or patients, the problem is actually that they need to spend more time and money on their Strategic Marketing Planning First; before they start advertising to start attracting their desired audience. The problem is that most business owners do NOT know that there are many proven Marketing Strategies that do NOT cost any money at all, and the only investment is in time and execution. Today, advertising is void of the following Core Four and Big Four Marketing initiatives which is why so many business owners fail because they do NOT use the right media, in the right way, in the right order to quickly profit and grow through effective free and paid iniatives.

The HMA System CORE Four.

1. Uncover and define your U.S.P. (Unique Selling Proposition and Brand Positioning).

Ask yourself this question: Why would someone want to choose to do business with me instead of my competitors? Your answer is the first part of your U.S.P. Many businesses fail to carefully define who they are in the business world, and simply continue selling their product or service until the money runs out because they have failed to differentiate themselves in the marketplace.

So, what is a Unique Selling Proposition (USP) is a statement that describes how your product, service, or company is different (and hopefully better) than the competition. The best USPs take a unique quality and explain how that quality will benefit your customers, all in a few memorable words. Many companies past and present use USPs as their slogans so that they can put them in front of as many prospective customers as possible. Below are a few particularly great examples of 5 of the most rememberable high-quality U.S.P.s such as FedEx and Domino’s Pizza. Do you remember these Famous U.S.P.'s?.

Avis

We're number two. We try harder.

This USP does a remarkable job of turning what seems like a negative quality into a benefit. For many years, Avis was in the unfortunate position of being the second-largest car rental company, while Hertz claimed the #1 spot. In fact, Avis was having trouble just staying solvent. So Avis decided it was time for a total image makeover and hired the famous ad agency Doyle Dane Bernbach to come up with a new ad campaign that would pull the company out of its hole. The 'We Try Harder' campaign was so successful, Avis' market share went from 11% to 35% in just four years.

FedEx Corporation

When it absolutely, positively has to be there overnight.

FedEx no longer uses this slogan, but while it lasted it was perhaps the perfect example of a great USP. In a few words, FedEx gives its customers the guarantee that it will deliver their packages safely and on time. The slogan actually delivers not one but two benefits: the security of knowing that the package will be delivered as promised, and the ability to save time by getting it there overnight. Sadly, FedEx has since replaced it with the slogan, "The World on Time," which is far less powerful because it doesn't contain a USP.

M&Ms

The milk chocolate melts in your mouth, not in your hand.

This is an example of how even a quirky USP can attract customer interest. Who would think of making a selling point out of the fact that your product doesn't melt when you hold it? M&M's did, and it worked very well for them. This goes to show that as long as a benefit is meaningful to prospective customers, it will be effective. In this case, the fact that the M&M candy shell keeps the chocolate inside from oozing out and dirtying your hands is a definite plus for customers.

DeBeers

A diamond is forever.

There's a reason that the famous DeBeers slogan has been in use since 1948 and is still used by the company to this day. The USP here is that diamonds, being almost unbreakable, last forever and thus are the perfect symbol of eternal love. As a result, diamonds became by far the most popular choice for engagement rings. It's no surprise that Advertising Age magazine named this the best slogan of the 20th century.

Domino's Pizza

You get fresh, hot pizza delivered to your door in 30 minutes or less or it's free.

This slogan is really too long to be catchy, but it's still an excellent USP because it's spelled out a guarantee with perfect clarity. The terms of the deal are laid out so specifically that Domino's customers know they can hold the company to it. Sadly, Domino's no longer uses this slogan or offers this deal because it led to a series of car accidents when delivery drivers started driving like maniacs so that they could beat the thirty-minute limit.

Those are just a few good examples of the Unique Selling Proposition. Another example is our own HMA U.S.P.: Grow Your Business 25% – 100% in 90 days without spending more money on advertising, GUARANTEED, or the DODM U.S.P.: "Stand Out. Get Noticed. Disrupt Your Market. DOMINATE Your Competition."

What is your U.S.P.? Do you have one yet? Is it just words or does it offer your clients value as far as what you bring to the marketplace? A U.S.P. is NOT the same as a tagline, slogan, or jingle! The whole basis of a USP is that it is something that others don’t, won’t, or can’t do. Only you can uncover your USP as a result of research. Your USP is what makes you different in the minds of potential clients. This is what will let you carve a special place for yourself in the marketplace.

A tagline is more of a wrap-around for the U.S.P., a slogan is more of just a catchy phrase and a jingle is that catchy phase set to music. The U.S.P. helps you target and attract your ideal market.

The second important part of the U.S.P. is integrating that U.S.P. into your entire business. Everyone, everything, and all messages have to live and breathe the U.S.P. that is developed. Sales training may be necessary to ensure your staff is on board with your unique message. If not, this will kill sales conversions…and decrease potential and future sales. After that, you have to set up a system in the second pillar.

The third part of the U.S.P. is Our Bonus Market (BRAND) Positioning Training. I personally do not know who you consider as your TOP 3-5 competitors; however, as part of your positioning, it may be: “The World’s or Nation’s or Region or City Leader or Thought-leader in “Whatever It Is That You Do or Offer” as a Valued Position over and above whatever weakness(es) your competitor has.” Also setting up Top marketplace VALUE positioning, right from the get-go is what lets you charge more than your competition! With rare exceptions.

How positioning can help you most; you can use just one or combine multiple positioning statements into one. The nine types of positioning include Product Characteristics; or Client Benefits; Price in terms of high, medium, low, and discount products or services; 1 Quality; 2 Use or Application; 3 Product Process; 4 Product Class; 5 Cultural Symbols;  6 Based on Competitors, and 7 Positioning your Events, ie, Podcast, Webinars, Tele-seminars. There are 5 ways to get your positioning message out there, all five create a massive flood in business and sales. Writing a BOOK that you author or that we author for you as a Ghost Writer and make it into a “BESTSELLER.”

Writing a BLOG. an ongoing series of articles can also be converted into a book. A Blog shows a business owner's knowledge and expertise, it helps to position business owners as The Obvious Expert just like authoring a physical book. Guest Blogging on leading and Influential Blogs can also help to drive more qualified visitors back to your website.

PODCASTING. paying for a radio spot which in most cases does not necessarily target your ideal market, unless the syndicated radio host market is the same, usually becomes a waste of money. The best way to target and attract your ideal market is to become the expert host on your subject material since podcasts are available for syndication, which increases the broadcaster's exposure in effect creating your own online “RADIO SHOW.”

VIDEOCASTING AND VIDEO MARKETING. I love the fact that business owners do what they like and avoid what's uncomfortable, but yet the most powerful. Many videos that businesses create are totally useless, lacking clients attracting structure, an offer, and a compelling call to action, and even if a business gets this part right, what they get wrong next is that generally, they fail to properly market the video. Videocasting much like podcasting is in effect your very own cost-effective TV Commercial that airs 24/7. Your video content is spread online through an RSS feed or video sharing.

Video Marketing is targeting your ideal market with your video content on Google, and YouTube and also Syndicating your video content on over 30 video sites.

INTERVIEWS. After writing a book, there is a TRIANGLE effect to business growth, books if written correctly can be the catalyst to helping you gain media interviews and media interviews can be the springboard to getting high-paying speaking gigs. The mistake that most business owners make who have gotten media attention is that sometimes ego gets in the way; they think that the media replaces their need for lead generation, yet the media has to be connected to their lead generation efforts in order to keep the lead flow coming. If the media stops and there is no lead flow, the money stops.

SPEAKING. Do you speak for free or do you charge a little or high-end fee? Where to start your speaking career and how to get event planners to book you is not as simple as you might think. Imagine earning an additional six figures per year just for sharing your expertise over and above your primary business. Speaking opens the doors to more service and product sales when done right.

2. Database Marketing/AKA Back-End Marketing.

How often do you follow up with your customers that have bought from you? What about those potential clients that have not bought from you yet? Is there structure? Today, Back-End sales to current customers are one of the most important tools that 9 out of 10 business owners misunderstand. Do you have a marketing system for generating referral business and additional repeat sales or upsells? Do you have a system to keep clients loyal?

Or how about a system that allows you to track real-time marketing results from ad placement to call to an appointment to show up to purchase your service, product, or program?

This kind of tracking is crucial to business growth. Weakness in this area will mean that you constantly have to source new clients, customers or patients to make money in your business…and that process is getting more and more expensive as time goes on. Generally, if this area is not working properly in your business it means that you’re losing money or leaving money on the table.

This is a highly misunderstood model, most business owners still think this is spamming, when it is not, or people think this is about sending out old-school newsletters when it is not.

3. Referral Marketing.

This is where 9 out of 10 businesses really drop the ball. Almost all business owners that I meet tell me that they get referral business and it’s the lifeblood of their business, but when I ask how many referrals they got in the last 30 days, how many referrals did they close, and if they didn’t buy what did you do to convert them or a friend. They have no idea. Here’s the bottom line: if you’re not tracking your referrals then you do not have control over how many are coming in and how much referral money you are making, losing, or leaving on the table. The truth is that, for most people, making referrals is “UNCOMFORTABLE!”

And asking your clients, customers or patients for them is just as “UNCOMFORTABLE!” A Referral Marketing Program is the answer to adding a 100% to 300% increase to your business bottom line, year after year.

4. Internet Marketing and the Business Website.

We are in the 21st century, yet still, 95% of most businesses that I consult with today run their business like it’s 1980 or 1990, starting with their 1980/1990 website design template done by a friend, or family member, a cheap poorly done Wix or Webs DIY web design, or a custom design by someone who wants to be creative rather than help to build a business.

Why Internet Marketing and the Business Website? What matters most is getting traffic online to your website. There are slow traffic and fast traffic methods, most businesses start with slow traffic, struggling for years when they don't have to, the bottom line is you need "PAID" Traffic first while you are waiting for SEO or Local Organic or Free Social results to earn money! Always keep in mind consistent cash flow is the most important game, therefore you cannot justify and think that the slow boat will eventually get you to the speedboat.

Once you have the right mix of PAID Ads, then we can add in slow traffic methods. But most importantly, because we show our clients why it's important to focus on increasing their business in numerous ways, our clients don't generally have to break even, because they most times surpass the breakeven point almost immediately.

Internet Marketing comes before the website, and anyone who starts showing you things that relate to a website before you discuss the digital marketing plan, you are setting yourself up for immediate failure because a website is like a car, and Internet traffic is the engine part, hence the term, search engine, the engine is built to fit the car, if you place the wrong engine in the wrong car you are going to have problems. This is why professionals who understand both website and traffic building will not rebuild someone else car (website) that has proved to not be working right.

With that said, where there is no engine or a poorly built engine, the car just won't go on to produce as many sales as it should.

Though many business owners say that they know this. I see time and time again that both small and mid-size companies miss this all because they hired someone and that person or digital Ad firm dropped the ball, the business owner is so happy to have someone doing the work, that they don't pay attention to the issues that are being overlooked by the person they hired, missing out on marginal improvements

So, the needed improvements never get done, so the business owner, find themselves pulling back their investment, and or trying different things, and blaming the ad medium or person when it's generally poor planning.

So, many business owners fail to understand how they are losing money or leaving money on the table online.

Digital Marketing starts with the Digital Marketing Plan, not ends with the website;

Planning starts with each one of these areas first; Content, Traffic, Pre-Qualify, Pre-Sell, Then Monetize. The problem with 97% of websites, is that website designers (who work for themselves or any digital marketing agency) most times, very few designers do not have specialized training in high-converting website design and development, so they work to help the business owner monetize the site first and fail because monetization comes last. We will show you advanced ways to get in the game, compete to win, and then dominate online with websites, landing pages, quizzes, and e-commerce product websites and the appropriate traffic methods.

Currently, We Can Only Take On One (1) Person Per Week For A One (1)Day, Hands-On (Mon, Tues, or Wed, 4- 6 Hour Campaign Intensive).

Part 2. Custom Campaign Intensive & Training

The Big Four 

The HMA System BIG Four.

The Big Four takes off where the Core Four ends, adding on additional multiple pillars that build upon the profit and growth opportunities that were initially set in motion. What business owners need to understand at this point is to not STEAL from their own business, OH' that's too harsh; we'll when you take out money to put in your pocket too soon with goals unmet, and or finances not adding up... in my book that's stealing, if you want more money in your personal bank account aside from your business bank account, you must earn it first, and then pay yourself accordingly.

Below is how you start the process to earn more for additional personal income, retirement savings, and exit planning; then we optimize, leverage, and scale up from there.

1. Strategic Marketing Alliances. Also known as Joint Ventures. 

Working together with similar, non-competing businesses that have access to resources that you do not is probably one of the biggest “secrets” to growing a business exponentially, and immediately.  This is my favorite go-to strategy because for example of this is a company or influencer for instance that has 1,000,000, yep, you read that right, 1 Million followers on their Podcast, Blog, Social Network, or in their Email Database partners with you to open up their list of contacts to you. So, let's say you sell only 1% of their list now and then 2% the next go-round

That's 10,000 people reached with the first sale, and then another 20,000 people on the next sale... I hope you're getting this, A business owner that this concept sounds like a scam since he had never heard about this before, but people were doing this in ancient times, way before I was born. Now let's say you're selling a $997 product on the first sales opportunity, That's $9,970,000. Do I need to say more, except there are Joint Venture Groups in the USA, and all over the world that are dedicated to helping you connect with JV Partners? Oh Yea, we didn't even count up the 2% from the next influx of people who now have heard about the first round of happy buyers.

This is Highly Profitable. You see, JV's help you tap into someone else’s list of customers and they carry all or share the up-front marketing expense so this step actually adds to your bottom line, which is what really counts! Even if you two share in revenues generated as you can see, JV's are one of the most lucrative things any business owner could ever do. Even, some JV Deals have given 95% of the deal to the person with the list or connections, why, because instantly their list just became your list, so on the repeat sale all that newfound money is all yours.

2. Custom Media Advertising.

Traditionally, many business owners have confused the concepts of advertising and marketing, believing that because they are advertising, they are marketing. Nothing could be further from the truth. Media advertising is certainly an important part of the marketing process, but it is only PART of the process. The HMA System will strategically enhance and optimize your Media advertising to get more effective sales — sales you can see and track. This happens through direct response copyrighting. Most businesses write the ads themselves or hire graphic designers or ad reps that do NOT put in enough research and time to write an effective profit-producing, direct-response ad. Therefore, they write ads that tease and titillate, focusing on the brand. But here's something funny, When I ask a business owner; "What's most important to them, looking good with their brand, or earning more money? I always get, EARNING MORE MONEY! 

If that's your view then your ads need to have an offer and need to be written by a professional Copywriter. Otherwise, you'll get screwed every time purchasing newspaper, magazine, radio and TV Ads, etc, because they all give you the 30-minute slap-together ad without full competitive and market research, in addition, if you don't know what to look for in their rate cards, you'll get taken to the cleaners every time you place an ad. Let us show you how to negotiate ad deals like a pro.

3. Community Marketing, and Public Relations.

The HMA System will encourage you to educate the community about your products and services. Many companies and even universities get grants to reach specific communities, cultures, or demographics and psychographics in those communities, but most fail, here's why, in order to do community marketing right, you have to actually "GO" into those communities that you want to serve in order to reach them --and we are not going into the projects or low-income housing areas for safety reasons, right? Otherwise, they are not going to come to you since they don't know, like, and trust you yet. Too many businesses will take the grants for community-based initiatives but do not feel comfortable going into unknown communities, for example, African Americans and Caucasians, Mexicans and Puerto Ricans, Native American Indians, and Pakistanis, Chinese and Japanese; you get the picture. So, most community initiatives fail because you have to send teams of people who know the people and the cultural terrain of traditional community marketing will fall short.

Though Traditional Community Marketing could be a bit dangerous if you fail to go about it the wrong way, what's worse is all the people who get taken advantage of by community campaigns that never get off the ground, not to mention the people who donate, never get their hard-earned money back

There has to be a better way, the best way to serve a community and let them know that you earnestly care and want to invest in change, or impact them with your products or services is to serve the leaders of that community and rally the leaders behind your product or service work and or build out your online social media communities on Facebook, or Linkedin or in-person groups.

If your message is not hitting a large number of your ideal community market, you need to reexamine your strategy and tactics too. Many businesses for example want to target certain ethnic communities, however, the reality is that many businesses also do "NOT" allocate enough marketing budget to reach these communities; they mostly attempt a failed grass-roots campaign, or use organic methods that do too little to penetrate the market

You can't forsake mainstream marketing and advertising efforts. When a community supports you, because you support them, you'll never lose.

You can also create a news story that involves your business, personal image, or a related topic. Anytime you can deliver news to the media, whether it be radio, t.v., or newspapers…and it is newsworthy, you score PR value for your business. The key here is not to directly promote your business in any way, or your press release will end up in the trash.

Building credibility, authority, and celebrity status in your market area, nationally or internationally is one of the most powerful things that you can do in business with "Earned Media.

Instead of paying for advertising, there is no investment at all, except for your time and effort to reach media reporters who interview you about your product, services, or brand. There are over 33 media pitches that you can send out to get interviews. Imagine that your cosmetic product winds up being featured in Glamour Magazine, and they basically say your product is great, well, every month 2, 300, 854 USA Buyers of the magazine will learn about your product and it didn't cost you one red cent, just your time to sit down with a PR Pro.

Or let's say that your new methods are killing it in providing business legal advice as a service company, and your story winds up in Forbes Magazine and you reach 657,215 people. Just 1%-3%  of those magazine markets buying could be high, but what's most impressive is that those magazines have a very long shelf life, they are circulated, and or shared for years, meaning many more people see the articles about your business, and has the chance to buy.  I'm talking about massive reach, with low to no cost. Not to mention you can also use that media for your marketing.

4. Direct Marketing (Mail).

Here is where it gets pretty good…you can add multiple income streams or simply generate business directly using this pillar of growth. Direct Marketing is using a media form such as postcards, letters, videos, emails, or website copy, and more to generate a direct response (A Sale) in your business, fast, like, "NOW!" This step requires a master in the art of copywriting so that your customer is persuaded to say “YES” to your offer. In other words, generally, there is a way to write ads and content that most business owners don't know.

Brand ads say look at my products or services; while Direct Response Ads says BUY right Now!

Most business owners have heard of BRANDING, but not DIRECT RESPONSE MARKETING which are the direct opposites of each other in terms of the only two types of marketing foundations, so, the focus of many business owners is too heavily reliant on their Corporate/BRANDING efforts which make them LOOK good, branding grabs attention which is needed, but does not give enough focus on the Direct Marketing efforts to help fulfill and close each and every CLIENT, CUSTOMER, PATIENT, MEMBERSHIP, SUBSCRIBER, OR EVENT "SALES" OPPORTUNITY. Branding is great for large companies with unlimited revenue, but not for small businesses below 1 Million, a soft brand yes (logo and colors), but not big branding which then becomes a waste of money because you haven't generated enough money to safely stand as a successful business long enough.

Today there is Direct Response 2.0 where we can integrate direct mail that you know when it gets delivered, you make an offer for people to go to your website, and when they land on your website, they are retargeted, plus your ad shows up every time they go on Facebook, Instagram or Google; so if they are not immediate buyers, there is a 30% chance that many will buy later.

Currently, We Can Only Take On One (1) Person Per Week For A One (1)Day, Hands-On (Mon, Tues, or Wed, 4- 6 Hour Campaign Intensive).

WHEN YOU ENROLL IN OUR DOUBLE YOUR NET PROFIT & GROWTH ADVISORY MENTORSHIP HOUR

HERE ARE THE BONUSES YOU'LL GET... 

You Get The Complete HMA University Program Training Manuals, RoadM.A.P. Consult, and Bonus Resources Below:

+ REVENUE RoadM.A.P. (Marketing Action Planner): Our New School Business and Marketing Planner that we'll implement together.

+ Partner Network Access: We will connect you with A-Level Connections, Resources, and Strategic Partnerships within our network.

In addition, you'll also receive the following bonuses too:

Double Your Profits in 90 Days

This guide a $19 Value- will show you the 11 Key Concepts To Boosting Your Sales, Cash Flow, and Profits NOW By Turning Your Business Into A Customer-Focused Marketing Machine that doubles your profitability year after year. How do you stay in business for 5, 10, or even 20 years or more and never double your earning power, learn how to double your business year after year and why that should be your primary goal to strengthen your business valuation upon retirement.

Cashflow Guide 

This guide--a $20 Value--will show you 50 various cashflow methods to stay afloat in nearly every financial situation.

Marketing Consultant Hiring Guide

This guide a $20 Value - covers what you need to know in order to hire the right Marketing Consultant to experience mega-profits and explosive growth in your business. Learn how to not get taken advantage of by Advertising, Web Design, Graphic Design, Marketing, and Digital Marketing Sales Reps and Agencies. Learn how to vet them like a pro, and what questions to ask to know that they are qualified and credible.

Please do "NOT" Enroll in The HMA University Program Until You Have Consulted With An Advisor On Which Of Our Fractional CMO Intensives Is Best Suited for Your Present Situation.

(ONLY $5,500 ONE-TIME WITH LIFETIME EQUITY DEAL IF YOU QUALIFY)

If you have questions call Bryant Vickers Direct at 302-353-2542

Payment Financing Options Are Available Through PayPal and Other Options.

Finance your purchase through PayPal and Pay "NO INTEREST" If paid in Four Months!

And remember, our HMA University Program is a Business Investment & Tax Write-Off! Meaning at tax time you get all of your investment back from Uncle Sam if your company is legally set up correctly. If you need financing let us know so we can see how we can help as we don't want any business left behind.

HURRY! Call and Let Us Enroll You Today!