"The Hidden Marketing Assets System Will Uncover Your Hidden Assets and Overlooked Opportunities; Actually The Holes In Your Business Where You’re Losing Money or Leaving Money On The Table For Your Competitors To Easily STEAL! Let DODM Permanently FIX Your Funnel and FIX Your Leaky Bucket... Let Us Put This MONEY Back In Your Pocket!
Acquisition is going after customers, clients, patients or event attendees using forms of advertising media to get inquiries, generally customer acquisition management can be considered the connection between advertising and customer relation management to acquire new customers; if you only have a front-end business model, this means that you have to always keep chasing "NEW" people looking for business, YOUR Business is instantly failing and by default is losing money and leaving money on the table. This is why we build retention processes into every business in one form or another so that there are never any holes that are unseen, where you potentially lose money or leave money on the table. We HELP you strengthen your front end while also building out your back-end to create a more well rounded and profitable business model, a DOMINATING Business Model that both you and your audience will enjoy that addresses the funnel and the bucket at the same time.
The Hidden Marketing Assets System was developed by top marketing consultant Richard Johnson, by marrying the concepts of lean thinking (from the world of manufacturing) with the multi-pillar marketing philosophies of one of the world’s true marketing geniuses, Jay Abraham. You could never say that this program could never work for you, that your business is different; after all. Abraham’s philosophy has worked in various industries and for the following large companies and organizations and they’ll work for you too.
It is a completely counter-intuitive and unique system, purpose-built for the needs of small and mid-sized business owners like you. By applying our own proprietary systems of Asset-based coaching and consulting for executives and owners—as well as other proprietary and automative tools for both online and offline marketing—we have perfected a solution that works for all businesses.
Many business owners assume that The HMA System won’t work for them, that their business is somehow different; that’s the farthest thing from the truth, as you can see from the companies this system has worked for in our case studies.
This same marketing system is branded under a different name and used by the U.S. Department of Commerce. The system is exclusively licensed by centers of the U.S. Department of Commerce’s Manufacturing Extension Partnership network throughout the United States.
Dell and IBM
In 2006, Dell Computers began to sell the popular Dell Learning System with the 7 STEPS training course included. In 2007, IBM showcased a Corporate Learning System at trade shows across the USA (including Linux World in San Francisco and Brain Share in Salt Lake City) which now features the 7 STEPS training course. This was before the 8th step of internet marketing was added!
Since 1995, The International Guild of Professional Consultants (headquartered in Orlando, Florida) has endorsed and used this system to train over 2000 members in marketing and sales consulting skills.
The Hidden Marketing Asset System is unique in four ways:
- It looks at marketing differently; the focus is not on Social, Google, or Paid Ads which is where most business owners waste time on media choices, rather than on All-encompassing STRATEGY and Tactics that are aimed at multiplying sales efforts as opposed to just getting sales..
- It is a PROVEN systematic approach to growing your business, proven in nearly every industry.
- It simultaneously grows your business in FOUR ways exponentially.
- It guarantees a 25% to 250%+ increase in business growth and or $10,000 to $1,000,000 in additional monthly profits.
Most businesses have only one or two of these pillars supporting the owner and staff at any one time. Some businesses—sadly—don’t have a single one implemented. You may be making money, even good money, but are having a difficult time scaling to a HIGH 6 or 7 figures.
Who is this program for:
Our done-for-you implementation services are for companies with 5 or more employees with revenues of $250,000 -$5,000,000, and as a Client you must be able to invest in a scalable monthly marketing budget of $20,000; $50,000; or $100,000 per month. My monthly retainer is very reasonable for the kind of DOMINATING results you’ll be getting and are based on the size of your business and last year revenue. Typical monthly retainers start at $5,000 per month for a company with $250,000 in gross sales; $10,000 per month for a company with $1,000,000 in gross sales, or $20,000 per month for a company with 1,000,000 to $5,000,000 in gross sales, plus 5%-7% of the documented increase in revenues I help you produce, considering that I add at least a minimum of 25% in business growth and or $100,000 to $1,000,000 plus per month in increased revenue based on the previous year revenue performance.
The Genius of the HMA System
As your hidden marketing assets are optimized and as your multiple marketing pillars are developed and implemented, you will find that your business will grow in three ways:
- Increase in monthly prospects.
- Increase in customers, clients, patients or event attendees who buy more often; repeat sales
- Increase in size of each sales transaction; upsale, crosssale value
Consistently working at growing your business in these three ways is the key to getting 25% to 250%-plus growth rates which typically results in an additional $10,000 to $1,000,000 in profits. A little improvement in each area will have dramatic overall results that lead to Exponential Growth.
Benefits of using the HMA System in YOUR business
- More Customers.All elements of your marketing will tastefully, elegantly and enthusiastically invite your prospects, customers and clients to do business with you and you only.
- Increased Revenues and Profits. This system is so thorough and methodical you can use it over and over to create on-going streams of income. The system will uncover marketing assets and turn them into unexpected windfall profits for you.
- Improved Employee Productivity. We can transform your employees into highly effective, motivated and profitable people. The system is so easy to understand and implement, your employees will finally have a step-by-step program they can implement and make the company more profitable.
- Efficient and Profitable Marketing. The HMA System operates by the standard of measurable results. You will know if any cost of marketing or advertising is worth the price. You will never waste a penny in useless, wasteful advertising.
- Enjoyable Process. If you decide to have us implement the HMA System, you are headed for not only more profits, but also an enjoyable, educational and empowering done-for-you experience as well.
The HMA System Delivers Guaranteed Results Through The Eight Pillars of Exponential Business Growth. Introducing…
The Core Four
Every business needs to have every one of these areas mastered in order to quickly grow. The HMA System will HELP you:
1. Uncover and define your U.S.P. (Unique Selling Proposition and Positioning Statement). Ask yourself this question: Why would someone want to choose to do business with me instead of my competitors? Your answer is the first part of your U.S.P. Many businesses fail to carefully define who they are in the business world, and simply continue selling their product or service until the money runs out because they have failed to differentiate their selves in the market place.
So, what is a Unique Selling Proposition (USP) is a statement that describes how your product, service or company is different (and hopefully better) than the competition. The best USPs take a unique quality and explain how that quality will benefit your customers, all in a few memorable words. Many companies past and present use USPs as their slogans, so that they can put them in front of as many prospective customers as possible. Below are a few particularly great examples of 5 of the most rememberable high-quality U.S.P.s such as FedEx and Domino’s Pizza. Do you remember these Famous U.S.P.'s?“.
We're number two. We try harder.
This USP does a remarkable job of turning what seems like a negative quality into a benefit. For many years, Avis was in the unfortunate position of being the second-largest car rental company, while Hertz claimed the #1 spot. In fact, Avis was having trouble just staying solvent. So Avis decided it was time for a total image makeover and hired the famous ad agency Doyle Dane Bernbach to come up with a new ad campaign that would pull the company out of its hole. The 'We Try Harder' campaign was so successful, Avis' market share went from 11% to 35% in just four years.
When it absolutely, positively has to be there overnight.
FedEx no longer uses this slogan, but while it lasted it was perhaps the perfect example of a great USP. In a few words, FedEx gives its customers the guarantee that it will deliver their packages safely and on time. The slogan actually delivers not one but two benefits: the security of knowing that the package will be delivered as promised, and the ability to save time by getting it there overnight. Sadly, FedEx has since replaced it with the slogan, "The World on Time," which is far less powerful because it doesn't contain a USP.
The milk chocolate melts in your mouth, not in your hand.
This is an example of how even a quirky USP can attract customer interest. Who would think of making a selling point out of the fact that your product doesn't melt when you hold it? M&Ms did, and it worked very well for them. This goes to show that as long as a benefit is meaningful to prospective customers, it will be effective. In this case, the fact that the M&M candy shell keeps the chocolate inside from oozing out and dirtying your hands is a definite plus for customers.
A diamond is forever.
There's a reason that the famous DeBeers slogan has been in use since 1948 and is still used by the company to this day. The USP here is that diamonds, being almost unbreakable, last forever and thus are the perfect symbol for eternal love. As a result, diamonds became by far the most popular choice for engagement rings. It's no surprise that Advertising Age magazine named this the best slogan of the 20th century.
You get fresh, hot pizza delivered to your door in 30 minutes or less or it's free.
This slogan is really too long to be catchy, but it's still an excellent USP because it's spells out a guarantee with perfect clarity. The terms of the deal are laid out so specifically that Dominoes customers know they can hold the company to it. Sadly, Domino's no longer uses this slogan or offers this deal because it lead to a series of car accidents when delivery drivers started driving like maniacs so that they could beat the thirty-minute limit.
Those are just a few good examples of the Unique Selling Proposition. Another example is our own HMA U.S.P.: Grow Your Business 25% – 100% in 90 days without spending more money on advertising, GUARANTEED, or the DODM U.S.P.: "Stand Out. Get Noticed. Disrupt Your Market. DOMINATE Your Competition."
What is your U.S.P.? Do you have one yet? Is it just words or does it offer your clients value as far as what you bring to the marketplace? A U.S.P. is NOT the same as a tagline, slogan or jingle! The whole basis of a USP is that it is something that others don’t, won’t, or can’t do. Only you can only uncover your USP as a result of research. Your USP is what makes you different in the mind of potential clients. This is what will let you carve a special place for yourself in the marketplace.
A tagline is more of a wrap around for the U.S.P., and a slogan is more of just a catchy phrase and a jingle is that catchy phase set to music. The U.S.P. helps you target and attract your ideal market.
The second important part of the U.S.P. is integrating that U.S.P. into your entire business. Everyone, everything, and all messages have to live and breathe the U.S.P. that is developed. Sales training may be necessary to ensure your staff is on board with your unique message. If not, this will kill sales conversions…and decrease potential and future sales. After that, you have to set up a system in the second pillar.
The third part of the U.S.P. is your Market Positioning. I personally do not know who you consider as your TOP 3-5 competitors; however, as part of your positioning, it may be: “The World’s or Nation’s or Region or City Leader in “Whatever You Offer” as a Valued Position over and above whatever weakness(es) your competitor has.” Also by setting up Top marketplace VALUE positioning, right from the get-go is what lets you charge more than your competition! With rare exception.
How positioning can help you most; you can use just use one and or combine multiple positioning statements into one. The nine types of positioning include: Product Characteristics; or Client Benefits; Price; Quality; Use or Application; Product Process; Product Class; Cultural Symbols; and Based on Competitors. There are 5 ways to get your positioning message out there, all five creates a massive flood in business and sales. Writing a BOOK that you author or that we author for you and making it into a “BEST SELLER.”
Writing a BLOG. an ongoing series of articles can also be converted into a book. A Blog shows a business owner knowledge and expertise, it helps to position business owners as The Obvious Expert just like authoring a physical book. Guest Blogging on leading and Influential Blogs can also help to drive more qualified visitors back to your website.
PODCASTING. paying for a radio spot which in most cases does not necessarily target your ideal market, unless the syndicated radio host market is the same, usually becomes a waste of money. The best way to target and attract your ideal market is to become the expert host on your subject material, since podcasts are available for syndication, which increases the broadcasters exposure in effect creating your own online “RADIO SHOW.”
VIDEOCASTING AND VIDEO MARKETING. Many videos that businesses create are totally useless, lacking clients attracting structure, an offer and a compelling call to action, and even if a business gets this part right, what they get wrong next is that generally they fail to properly market the video. Videocasting much like podcasting is in effect your very own cost effective TV Commercial that airs 24/7. Your video content is spread online through RSS feed.
Video Marketing is targeting your ideal market with your video content on Google, Youtube and also Syndicating your video content on over 30 video sites.
INTERVIEWS. After writing a book, there is a TRIANGLE effect to business growth, books if written correctly can be the catalyst to helping you gain media interviews and media interviews can be the springboard to getting high-paying speaking gigs. The mistake that most business owners make who have gotten media attention is that sometimes ego gets in the way; they think that the media replaces there need for lead generation, yet the media has to be connected to their lead generation efforts in order to keep the lead flow coming. If the media stops and there is lead flow, the money stops.
SPEAKING. Do you speak for free or do you charge a little or high-end fees? Where to start your speaking career and how to get event planners to book you is not as simple as you might think. Imagine earning an additional six-figures per year just for sharing your expertise over and above your primary business. Speaking opens the doors to more service and product sales.
2. Database Marketing/AKA Back-End Marketing. How often do you follow up with your customers that have bought from you? What about those potential clients that have not bought from you yet? Is there structure? Today, Back-End sales to current customers are one of the most important tools that 9 out of 10 business owners misunderstand. Do you have a marketing system for generating referral business and additional repeat sales or upsells? Do you have a system to keep clients loyal?
Or how about a system that allows you to track real-time marketing results from ad placement to call to appointment to show up to purchase of your service, product or program?
This kind of tracking is crucial to business growth. Weakness in this area will mean that you constantly have to source new clients, customers or patients to make money in your business…and that process is getting more and more expensive as time goes on. Generally, if this area is not working properly in your business it means that you’re losing money or leaving money on the table.
But then, there are the third and fourth — and perhaps most powerful — pillars:
3. Referral Marketing. This is where 9 out of 10 businesses really drop the ball. Almost all business owners that I meet tell me that they get referral business and it’s the lifeblood of their business, but when I ask how many referrals they got in the last 30 days, who made the referrals, did you close or sale the referral, if they didn’t buy what did you do, they have no idea. Here’s the bottom line: if you’re not tracking your referrals then you do not have control over how many are coming in and how much referral money you are making, losing or leaving on the table. The truth is that, for most people, making referrals is “UNCOMFORTABLE!”
And asking your clients for them is just as “UNCOMFORTABLE!” A Referral Marketing Program is the answer to adding a 100% to 300% increase to your business bottom line, year after year.
4. Internet Marketing and the Business website. We are in the 21st century, yet most businesses that I consult with today run their business like it’s 1980 or 1990, starting with their 1980/1990 website design template or a custom design by someone who wants to be creative rather than help to build a business.
So, any business that fails to develop at the very least a Lead or Event-Generating Website or Landing Page Marketing Funnel or A Personal Branded Site because they want to influence their market and make an impact or statement to the world as opposed to an old, outdated, old school informational site will lose out on a very lucrative opportunity to make maximum money during the lifetime of their business until they decide to first make a mental business shift.
But not only that, as a website owner, you need to know when landing pages would serve you better than a full site and also how to use you site to create additional passive or residual profit streams automatically, 24 hours a day, that includes tracking your marketing results in real time online and offline.
What matters most is getting traffic online to your website, there’s slow traffic and fast traffic methods, most businesses start with slow traffic, struggling for years before they learn to do something different and that’s if they even ever learn that there is another option or way to do things that get immediate results. We start our clients off with fast traffic methods so they can start making money as fast. Then we add in slow traffic methods. But most importantly, we show our clients how to focus on increasing their business three ways online, with, Targeted Client, Customer or Patient Traffic and or Offline Leads, Building Repeat Sales (Upsales, Downsales, Continuity Sales and Cross-sales) and then getting a 100%-300% increase in Referral Sales.
Internet Marketing comes before the website, and anyone that start showing you things that relate to a website before they share internet marketing with you is setting you up for immediate failure, why, because a website is the car, internet marketing is the engine, hence the term, search engine, where there in no engine, the car just won't go on to produce sales. Though many business owners say that they know this, I see time and time again that both small and mid size companies miss this all because they hire some one and don't pay attention to whats not being done, they only focus on the income rather that on the results that produces the income, meaning that its equally important to know when and where you can make marginal improvements.
The Big Four
The Big Four takes off where the Core Four ends, adding multiple pillars that build upon the profit and growth opportunities.
1. Strategic Marketing Alliances. Also known as Joint Ventures, this is working together with similar, non-competing businesses that have access to resources that you do not is probably one of the biggest “secrets” to growing a business. Also known as joint venturing or cross-marketing, one of the main resources is a large customer list, or list of targeted customers. Imagine someone giving you access to 2800 targeted prospects and you being able to quickly sell just 10 percent, or 280 new clients your $150 service, pocketing a quick $42,000! Or giving most of the front-end sale to the list owner, only to reap full profit from continued repeat and referral business totaling hundreds of thousand over the next 3-5 years or more.Through our HMA System we will HELP you tap into this “Marketing Gold mine” and catapult your business profits.
Yes, I said Profits. You see, this step helps you tap into someone else’s list or customers and they carried all the up-front expense — not you — so this step actually adds to your bottom line, which is what really counts! Master all eight of these fundamental business growth areas — and watch the cash start rolling in.
2. Custom Media Advertising. Traditionally, many business owners have confused the concepts of advertising and marketing, believing that because they are advertising, they are marketing. Nothing could be further from the truth. Media advertising is certainly an important part of the marketing process, but it is only PART of the process. The HMA System will strategically enhance and optimize your Media advertising to get more effective sales — sales you can see and track. This happens through direct response copyrighting. Most businesses write the ads themselves or hire graphic designers or ad reps that do NOT put in enough research and time to write an effective profit producing Ad.
3. Community Marketing, and Public Relations. Can you create a news story that involves your business, personal image or related topic? Anytime you can deliver news to the media, whether it be radio, t.v., or the newspapers…and it is newsworthy, you score PR value for your business. The key here is not to directly promote your business in any way, or your press release will end up in the trash.
The HMA System will encourage your business to educate and teach the community, your customers and your prospects all about your products and services. The more people understand why they should do business with you, the more they will reward you with their business, especially if you have shown proof of concept or results; this also includes social media, building credibility and authority in your market area, but most importantly to target your community market head on. What I mean by this, if your message is not hitting a large number of your ideal community market, you need to reexamine your strategy and tactics. Too many business for example want to target certain ethnic communities, however, the reality is that many businesses do NOT allocate enough marketing budget to reach these communities with either grass-roots or mainstream marketing efforts.
4. Direct Marketing. Here is where it gets pretty good…you can add multiple income streams or simply generate business directly using this pillar of growth. Direct Marketing is using a media form such as postcards, letters, videos, emails or website copy and more to generate a direct response to your business. This step requires a master in the art of copy writing, so that your customer is persuaded to say “YES” to your offer. In other words, generally, we write the ads, promotions, emails, video scripts, etc for the business owner, and then we allow the business owner to edit in their voice.
Most business owners have heard of BRANDING, but not DIRECT RESPONSE MARKETING which is the direct opposites of each other in terms of the only two types of marketing foundations, so, the focus of many business owners are too heavily reliant on their brand efforts which make them LOOK good and not enough focus on their Direct Marketing to help fulfill and close each and every CLIENT, PRODUCT, OR PATIENT SALES OPPORTUNITY.
You can RETAIN my team and I for a telephone consult or as your company's marketing manager. Do you have a specific problem that your dealing with and are in need of advice? Do you have questions about copywriting, digital, social, lead generation, book publishing/marketing, automation, referral marketing, sales, media buying, advertising or content publishing and would like to just pick my brains in order to get a few tips and pointers on exploding your business? If so, for a more indepth deep dive consultation you may want to try my Spy and Profit Program; otherwise, my phone consultation rate for 2-hours of phone time is $500, and then $250 per additional hour.
During our initial phone consultation I will speak with you to briefly to make sure that I can help you before turning on my "consulting clock" and invoicing you for immediate payment. to get to know your business and your needs properly we would need to talk a minimum of 2-hours, then if you would like to periodically have access to me anytime you have question and need solid advice you would just book time with me.
I'm am also available to meet with you and your team at your location, in person or virtually when you retain me as your consultant for more detailed and personalized training, consulting and coaching. If you would prefer to have a in-person, hands-on meeting, your company would be responsible for travel and accommodations. See my Retainer Packages below.
Retained Consulting Marketing Manager Programs
Core Four Deal —$25,000 Monthly Investment
- Referral Marketing
- Internet Marketing, and the Business Website
- Consulting fee $5000 mo. +3% Royalty if we 3x your company.
Big Four Deal —
$60,000 Monthly Investment
- Strategic Marketing Alliances
- Custom Media Advertising
- Community Marketing and Public Relations
- Direct Marketing 2.0
- Consulting fee $10,000 mo. + 5% Royalty if we 5x your company.
Core Four/Big Four Deal
$100,000 -Monthly Investment
- Referral Marketing
- Internet Marketing, and the Business Website
- Strategic Marketing Alliances
- Custom Media Advertising
- Community Marketing and Public Relations
- Direct Marketing 2.0
- Consulting fee $25,000 one-time investment + 7% Royalty if we 10x your company.
You will get great Results and a great ROI...And here is my guarantee to you that this will happen…
Our Guarantee: “We Don’t Stop Working For You Until You Succeed”
If you invest in my Consulting Program, and hire/Retain DODM to execute ANY of our packages for The Next 12 Months Agreement; and you do not gain an additional 25% in annual gross sales and or at least an additional $10,000 or more minimum… We keep working for you, without our fees being paid, until you do gain at least the 25% increase and or the $10,000 in additional profits minimum that we promised, as long as we still continue with the current agreed upon marketing budget. Folks, this is the strongest, most protective and most reassuring guarantee in the entire small business marketing industry, period. Fair enough? Remember: You may earn $10,000 prior to 25% growth; either way, this means we did our job, earning you an extra $120,000 per year, plus; however. With the above guarantee, the risk is 100% ours – not yours, since my team and I don't get paid if we don't deliver. I want you to take all your doubts out of your head and ask you to take action. Are You READY to Get Started Today?
WHAT'CHA WAITIN' FOR? ENROLL TODAY!
Business Marketing Coaching and Mentoring Program:
This program is the same HMA System from above, but in a DIY Training and support system for solopreneurs, start-up business owners, corporate executives leaving corporate America to start their first business and business owners who have been around for a while without solid marketing know-how and or execution.
The ideal is to learn to fish, rather than be given a fish. I take you on a FULL DAY educational journey through 8 HMA booklets in order to educate you in the correct mindset, marketing, advertising and sales disciplines needed for business profits, growth and time freedom.
This program is a in-person and physical book training program with bonus modules that includes an on-going mentoring/accountability program to make sure that all students stay on course.
We also offer this program to Chambers, Business Incubators, and colleges, etc. to help their clients succeed as today's Schools, Colleges and Trade Schools have failed many business owners, entrepreneurs and executives alike, preparing them for employment; most entrepreneurial courses are teaching old information. You may get operations, maybe some financials, but very little else, especially marketing in the real world today and the future, as many professionals still continue to use outdated principles. We're looking For A Few Motivated Students To Work With Us in a one-full day group setting. Here’s your chance to stop just winging it or tinkering around with marketing like a novice business owner. I'm looking for:
My next-best group of clients who are COACHABLE, DECISIVE, and RESOURCEFUL.
Coaching clients receive one private (NO-Nonsense, NON-Theoretical, Situation Specific) 60-minute advisory and accountability session a month to execute your strategic plan with Bryant or a personally trained Market DOMINATOR Coach.
Remember...you have to be and remain...
Coachable means willing to show up and do the work, willing to throw out your old playbook in favor of something that works better and faster, with less effort.
Decisive means that when it’s time to choose a better life, and a more impactful business…when it’s time to choose to play a bigger game and embody more of the God-given power that’s within you…you say YES.
And Resourceful means you’re willing to find a way, even when there is no way. You’re willing to bring all your drive, all your heart, all your willpower to making your business a success. Your willing to invest in yourself and your business.
Look - the results my clients share are nothing short of miraculous. Consistent 5, 6 and 7-figure months. Earning back $10 - $15 for every dollar invested in advertising.
Lives changed. Mental Limitations overcame.
Coaching is an investment in your business and yourself, not an expense. It's been proven over and over again that individuals who invest in coaching dramatically impact their business bottom line. Even the most successful people in the world hire mentors and coaches because they know that only through new actions can they create different results.
This program is for solopreneurs and companies with 0-4 Employees, $50,000-$250,000 annual revenue.
You need marketing, but since it’s your business, you cannot just put your marketing in the hands of a consultant or coach without having a solid marketing foundation and understanding yourself, so we train you, we mentor you, we hold your hand, we show you what works and what doesn't; without this program you will continue to tinker around going through feast and famine, never ever figuring out what your doing WRONG!.
Find Out How a Coach Can Accelerate The Speed At Which You See Success.
Our Full Day Group Coaching is available with accountability program for only $4997 for full day training and $250 per month if you elect to also enroll in the mentoring program, in which you can cancel anytime.
Does coaching work? Yes. Good coaches provide a truly important service. They tell you the truth when no one else will, and your friends can't.”
— Jack Welch, Former CEO of General Electric
“A study featured in Public Personnel Management Journal reports that managers (31) that underwent a managerial training program showed an increased productivity of 22.4%. However, a second group was provided coaching following the training process and their productivity increased by 88%. Research does demonstrate that one-on-one executive coaching is of value.”
– F. Turner, Ph.D.
"I absolutely believe that people, unless coached, never reach their maximum capabilities."
― Bob Nardelli, former CEO, Home Depot
Here’s a small portion of what you’ll learn in my HMA booklets:
- How to get maximum impact for every marketing dollar and produce two, five or ten times the sales results for as little as half your current marketing cost.
- How to establish a differential competitive advantage that makes your business stand out from the competition.
- How to find hundreds of new, highly-qualified prospects for your products, service or events.
- The 17 critical marketing mistakes made by virtually every small business (they probably cost you at least $15,000 last year!).
- How to increase the dollar amount of the average new customer’s first purchase by 35-200%;
- How to get organizations, nonprofits, and other businesses to promote your products and services – for FREE!
- The single most common (profit-draining) mistake in direct marketing – and how to avoid it before you throw away thousands of dollars;
- And more!
Enroll In My Coaching Program Today by filling out Enrollment Form below.
You need to know, I enjoy marketing. This is what I do best, and it makes me very, very happy to see someone achieve financial success (and everything that comes with it) as a result of the help my team and I give them.
Second of all, it’s how I attract top-level clients-ONLY. Here’s how that works:
Assuming you’re happy with the Coaching and Mentoring programs and you want me to implement these types of plans for you all the time, you’ll probably want to continue working together long term and may desire to therefore HIRE ME as your consultant so I can help you execute the strategies and tactics for you, scaling you upwards a few levels continuously. The difference between consulting and coaching is, a consultant is paid to solve problems and implement strategies and tactics on your behalf, or to give you advise on specific issues regularly. While a coach on the other hand, will stay on top of you, motivate you, inspire and train you, while making sure that you are being accountable for achieving and committing to the long-term success of your business.
Enroll In Group Coaching and Mentoring Now!
Chambers, Colleges and Business Incubators...Let me “HELP” you grow your organization!
My most popular training program...
The HMA Group Coaching and Mentoring Program
Do you have a list of business owners, entrepreneurs, and executives who are earning or desire to earn $100,000 to $5,000,000 annually? We have the perfect opportunity for you to Partner with DOMINATE Or Die Marketing (DODM).
Local Chambers of Commerce, Industry Trade Associations, Merchant Associations, Banks, Business Lawyers, Business Accountants, Meeting Spaces/Planners, Business Incubators, Colleges and Universities, Religious Organizations:
Here’s an opportunity to Joint Venture which would allow your organization to raise additional funding for anything you want or to create a larger marketing budget for greater Community Marketing Efforts, as we propose a 40% split proposition for you to host a Group “Lunch Learn” or Seminar at your location providing lunch for 25-50 people per event. Our training is 4 hours long for the complete Core Four and Big Four lessons; we break 45 minutes for lunch at 12pm, and then continue towards the completion of our training day.
All registrations and enrollments will be 30 days prior to training; the host facility must promote our program aggressively to their list via email, social/online, phone, snail mail and in-house promotions and have a minimum of 25 pre-registrants and accommodating lunches. Max attendance per event is 100. Sign-in will be at 9:15 (45 minutes before training promptly starts 10 am).
Training times are approximately 10:00 am – 4:00 pm on Friday or Saturday Mornings.
Group tuition is $1500 per attendee for the complete HMA Systems course that includes all 8 Physical Book Lessons and Bonus Lessons.
A savings of $3497 off the DODM Group Coaching price.
Host Facility Will Get:
- Opportunity to earn 40% of total event revenue; we offer transparent Paypal tracking. Religious Organizations may fall under a different in-kind program.
- Opportunity to earn an estimated $10,000 plus per event, which you can host as many times as you desire per year with a minimum of 25-100 attendees.
- Opportunity to promote our High Level Resources as a DODM Affiliate to your members keeping 50% of the profits. Hint: this will help create additional marketing dollars for your organization in addition to hosting our group events.
- Opportunity to also earn 10%-20% upfront referral commission on anyone from event who hires DODM as a consultant or from anyone who joins our coaching program within 30 days of each event.
- Opportunity to GROW your organizations Membership through increased in-person and virtual events that are aimed at growing your audience businesses.
Download our Group Coaching Packet Here.
It Contains, agreement, enrollment info, flyer for your audience, and how to register for event. Then once you fax or email agreement, I'll call you to go over everything so that it will be a smooth transition.
Travel and Expenses Are Not Included in Speaker fees— if outside the state of North Carolina, Travel, Meals and Expenses apply to host.
By PARTNERING with DOMINATE OR die Marketing, your students/business owners will receive the most complete and advance business training ever!
The 5 main benefits of partnering with us are...
- You Get a SPECIAL rate per student and share in the revenues generated in a 60/40 spilt for one-time, half day event or flat fee per month option for ongoing monthly training, or onetime in-kind fee for religious organizations.
- You Get RESIDUAL income for the life of each student who enrolls in our monthly mentoring program and or from our Affiliate program promoting our High Level Resources.
- You Get GROWTH from the virtual opportunity to expand your reach beyond your physical location by offering our program to business owners all over the world.
- You Get A VIRTUAL partnership that helps to take your other programs into the 21st century, building your membership/subscriptions and thereby growing your organization.
- You Get MARKETING Partner for your organization to help you profit and grow. Though you most likely have a marketing person, just one or two of my methods may advance your organization further than you've been in the last past 5 or 10 years, let’s collaborate and work together to advance peoples business and life!